This gal *thumbs self* dreams of algorithmic sheep.Â
From August 2020 through December 2021, I have wrote nearly all of the content on BFGoodrich Tires Instagram, Facebook, and Twitter profiles. It was a full-on immersion in the social media dark arts. And may have rotted my brain a bit with the constant scroll-searching for good UGC.Â
Agency: SixSpeed
Copy: Me (Shan)
Design: Ryan Johnson
Art Direction: Paul Shively and Gavin Duecker
Creative Direction: Laura Nelli