The Minnesotan winter of 2020/2021 was sad. This project was my answer to my own cry for help. There's always camaraderie in suffering, right?
The Awe-Struck Club was the "together" for me during the long, dark winter of 2020/2021. These "club meetings" were a series of show-and-tell-style Zoom events where the "members" in charge of hosting would perform a short talk about something that that made them feel awe. A group working-together-while-apart session followed show and tell, and we wrapped up the evening with an open mic to share works in progress or awe-striking things from our lives. I did my talk on cross-global TikTok duets between far-flung, isolated musicians.
I conceived of and branded these events, including naming, copy, and a cute lil design system. Here's my moodboard + manifesto.
Intro Carousel Post:
You’re cordially invited to join the #awestruckclub 🤩 The club where we share awe-inspiring things, co-work and vibe together on zoom, and trick ourselves into being less sad!
Day-Of Story:
Meeting Carousel Post:
Meeting Carousel Post:
I also made a super chill working playlist for one meeting. You can enjoy on Spotify here.